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How do you write professional emails?

Here’s a practical, step-by-step framework for writing professional emails that get responses and build credibility.

1. Nail the Subject Line (The Gatekeeper)

The rule: Specificity + Urgency (if real) + Brevity

  • Bad: "Meeting" / "Question" / "Follow up"
  • Good: "Action needed: Q3 budget approval by Friday 5pm" / "Update on Website Redesign – No Response Needed"
  • Template: [Action/Status] + [Topic] + [Deadline/Timeframe]

Pro tip: If emailing someone busy/important, write the subject line after you draft the body so it actually reflects the content.


2. Choose the Right Salutation

Match the intimacy of your relationship:

RelationshipOpening
Never emailed / Formal"Dear Dr. Smith," / "Dear Ms. Chen,"
Met once / Semi-formal"Hello John," / "Hi Sarah,"
Work together regularly"Hi John," / "Morning Sarah,"
Close colleague"Hey Sarah," / "John,"

Avoid: "To whom it may concern" (use "Dear Hiring Manager" or "Hello Marketing Team" instead). When unsure, err formal—you can always relax in reply #2.


3. Use the BLUF Method (Bottom Line Up Front)

Don’t bury the lede. State your purpose in the first 1-2 sentences.

Structure:

  • Context (1 sentence): "Following up on today’s standup..."
  • The Ask/Point (1 sentence): "...I need approval on the $1K software purchase by Thursday to meet the launch date."
  • Details (optional): Bullet points below if complex.

Example:

Hi Maria,

I’m writing to request a deadline extension for the client report.

Current situation: The data team needs 48 more hours due to a system glitch. New proposed deadline: Friday, March 15th by noon. Impact: This still gives us 24 hours for final review before the Monday presentation.


4. Format for Scannability

Busy people skim. Make it easy:

  • Use bold for deadlines, key names, or action items
  • Bullet points for multiple questions or options
  • Short paragraphs (2-3 sentences max)
  • White space between sections

Bad:

I was thinking we could meet on Tuesday but Jennifer is busy then so maybe Wednesday morning works better for everyone except Tom who prefers afternoons so perhaps we should do a Zoom instead of in-person?

Good:

Proposed meeting time: Wednesday, March 20th at 2pm EST Format: Zoom (link below) Note: Tom, I can record this if the timing doesn’t work for you.


5. End with a Clear Call-to-Action (CTA)

Never end with "Thoughts?" or "Let me know." Be specific about what you need and by when.

WeakStrong
"Let me know what you think.""Please reply with your feedback by Wednesday EOD so I can finalize Thursday."
"We should meet sometime.""Are you available for 30 minutes next Tuesday or Wednesday between 2-4pm?"
"Thanks.""Thanks in advance for reviewing the attached contract by Friday."

6. Professional Sign-offs

  • Standard: "Best," / "Best regards," / "Regards,"
  • Formal: "Sincerely," / "Respectfully,"
  • Warm (known contacts): "Thanks," / "Cheers,"

Include a signature block with:

  • Full name
  • Title/Company
  • Phone number (optional but helpful)
  • No quotes, inspirational sayings, or complex images

7. The Pre-Send Checklist (30 seconds)

  1. Proofread out loud—typos kill credibility
  2. Check the "To" field—autocomplete disasters are real
  3. Verify attachments—mention them in the text ("See attached Q3 report")
  4. Tone check: If you wrote while frustrated, wait 10 minutes, then re-read
  5. Mobile test: Glance at it on your phone—if it looks like a wall of text on mobile, break it up more

Quick Templates for Common Scenarios

The Cold Outreach:

Subject: Introduction: [Your Company] + [Their Company] – [Specific Value Prop]

Hi [Name],

[Mutual connection/Context] suggested I reach out regarding [specific challenge they face].

At [Company], we [specific solution with metric if possible: "helped similar teams reduce processing time by 30%"].

Worth a brief conversation next week?

Best, [Name]

The Follow-Up (No Response):

Subject: Re: [Original Subject] – Bumping to top of inbox

Hi [Name],

Circling back on my email from Tuesday regarding [topic].

Quick question: [Single, easy-to-answer question]?

If [original ask] is no longer relevant, just say the word.

Best, [Name]

The Bad News Delivery:

Subject: [Project Name] Update – Timeline Adjustment Needed

Hi Team,

I need to share a change to our launch timeline.

Decision: We’re moving the launch from March 1 to March 15. Why: [Brief, blameless reason: "Final security testing is taking longer than estimated"] Impact: [What this changes for them] Next steps: [What happens now]

I’m available today at 3pm to discuss questions.

Regards, [Name]


What specific situation are you navigating?

To give you more targeted advice, I’d love to know:

  1. Industry/role context (e.g., "I'm a junior analyst in finance" vs. "I'm a freelance designer")?
  2. Who are you emailing most—bosses, clients, cold prospects, or cross-functional teams?
  3. What’s your biggest pain point—getting responses, sounding authoritative, managing tone, or something else?

Or, if you have a specific email you’re struggling to write right now, paste a draft (anonymized) and I’ll help you polish it.